Stressed men risk heart attacks and other serious illnesses if they have to run around visiting shops in the period before Christmas, writes the German newspaper Bild am Sonntag.
Both the heart rate and the blood pressure rises dangerously when men have to visit lots of stores to find something to "Aunt Agatha's cousin" for Christmas. A study of 40 men and women with the same shopping list, shows that women coped with the stressful shopping best.
- Only one in four women showed signs of stress. The men, however, showed the same stress level as a fighter jet pilot, says the British scientist David Lewis, who led the study the German paper refers to.
More than 70 percent of the men had dreaded the shopping spree so much that they had elevated levels of stress even before they visited the first store. In other words they let themselves be stressed by the idea of all the stress.
In Bild am Sonntag, the article about shopping stress is "incidentally" placed directly under an ad for "convenient internet shopping," with cheap perfume and other Christmas gifts.
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