Kevin Synnes from Valderøya outside Ålesund in Norway, came across a box of rubber ducks when he and his girlfriend visited the shopping mall Biltema in Kristiansand.
Synnes first pressed on one rubber duck to hear the sound, then he pressed on them all at once. The result, a "terrifying" scream, has become an internet phenomenon.
#duckarmy has been shared on Instagram, Vine, Reddit, Facebook and YouTube. The video has been viewed over 30 million times in just three days.
- I put it on Facebook and thought that maybe I would get 40 likes or something like that, but in a single day, it had been seen over 100,000 times. I can not believe it, Synnes says to the Norwegian broadcaster NRK.
To NRK he says that he pressed the ducks to make his girlfriend embarrassed.
- I never thought that it would take off like this. It was only meant to be a little joke. It is totally crazy, he tells NRK.
Already there have been several remixes of the video. See some of the best below the original video:
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